A new iPad

So, the latest iteration of iPad was announced last week. The new iPad, as it is named, is supposed to “have redefined yet again the category that Apple created just two years ago with the original iPad.”   Me, I’m not convinced. Let’s have a look at the facts, the improvements announced are as follows:

What’s in a name

After Apple CEO Tim Cook announced their newest offering of iPhone, it was immediately clear that fans and commentators alike were disappointed that he did not announce the iPhone 5. My question is simply, “Why?”   First of all, Apple do not conform to usual naming conventions, which is exemplified by the fact that their… Continue reading What’s in a name